Aston Group to take part in the PHARMA STRATEGIES-2017

Publication date: 28 july 2016

On October 3-4, 2016 Moscow will host a prominent pharmaceutical summit PHARMA STRATEGIES-2017, which is organized and supported by the Association of Russian Pharmaceutical Manufacturers, the Association of International Pharmaceutical Manufacturers and the Association of Pharmaceutical Management and Marketing.

The VIII International Conference "What is going on in the pharmaceutical market" will be held as part of the forum. Igor Petrushin, Head of Marketing Research and Consulting, Aston Group, will make a presentation during the round table discussion titled "The open lesson in mathematics".

The topics that the round table participants will cover include:

• Impact of the government policies on the pharmaceutical market  
• Market forecasts for 2017
• Demographic forecast for the next 5 years. What will be paying consumption?
• How is the price elasticity going to work amidst the changing consumer preferences?
• What to rely on: intuition or market research?